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Generate New Revenue and Deepen Fan Engagement for Your Team
Aura is a mobile live streaming platform that helps teams generate new revenue and deepen fan engagement by sharing live, exclusive behind-the-scenes content—like locker room moments and workouts—accessible to fans through a monthly subscription.
Teams can start generating meaningful revenue without adding any extra operational or staffing costs. By simply streaming 30–60 minutes once a week using their existing social media manager or staff, programs unlock a high-ROI opportunity—earning more without spending more.
Why Aura?
Schools can earn substantive passive income by simply using staff they already have—like a social media manager or a student intern—to manage the Aura account. No new hires or major operational lift. Also, streaming just 30-60 minutes a week can be lucrative.
Fans get exclusive access to behind-the-scenes moments like pregame talks, workouts, and team bonding—creating stronger emotional ties to the program, boosting ticket sales, and enhancing the school’s brand to attract future athletes.
Streaming is booming. Students, fans, and families are already consuming content this way—Aura just gives schools a way to monetize it in a controlled, exclusive space.
Don’t Worry About What to Stream—We Will Help You Plan It All
Here are some types of content fans would love to see streamed live.
Share exclusive glimpses of your daily life and behind-the-scenes moments with your fans.
Showcase your workout routines and training sessions to inspire fans.
Engage directly with your fans through interactive live Q&A sessions.
Create exciting challenges for your fans to participate in and enjoy.
Share your raw and unfiltered post-game reactions with your audience.
Give fans a firsthand experience of the game from your perspective using body and helmet cams.
